Vol. 16 No. 2 (2022): Optimal: Jurnal Ekonomi dan Kewirausahaan

Articles

• Dampak Perceived Quality Terhadap Brand Loyalty: Peran Mediasi Brand Trust Dan Brand Image

  Farid Ardyansyah, Samuel PD Anantadjaya, Irma M Nawangwulan, Timotius A Rachmat, Agus Supriyanto

  1 - 16

  • PDF
  Abstract views: 143 times | PDF downloaded: 30 times | Published: 2022-12-30

• The Effect of Service Quality, Price, on Customer Loyalty of Twin Counter

  Nurussama Nurussama

  17 - 34

  • PDF
  Abstract views: 74 times | PDF downloaded: 23 times | Published: 2023-12-04

• Analisis Faktor yang Mempengaruhi Enterprise Risk Management

  Amir Hamzah, Yudi Febriansyah

  35 - 49

  • PDF
  Abstract views: 87 times | PDF downloaded: 30 times | Published: 2023-12-06

• Penerapan Packaging dan Sales Promotion Pada Usaha Aksesoris Chattin Bers di Gudang Arang Ambon

  Dian Sutiksno, Wulan Ningsih Reasoa, Victor Nahuway, Fentje Salhuteru

  50 -71

  • PDF
  Abstract views: 53 times | PDF downloaded: 15 times | Published: 2023-12-06